Parce que les marchés évoluent tout comme l’arrivée de nouveaux concurrents, nous vous accompagnons à défricher de nouveaux territoires de croissance.
Bilan de catégorie et de parcours client ; identification de clés d’entrée sur le marché.
Mesurer la satisfaction et la qualité de la relation client à froid et à chaud
étude approfondie sur des cibles, micro-cibles et mise à jour des insights émotionnels.
Exploration de nouveaux marchés ; analyse des éventuels gaps de satisfaction ; proposition de clés d’entrée
Se connecter à son marché et construire les routines et les perceptions sur l’écoute client
COMMUNAUTÉ DIGITALE / PARCOURS CLIENT / SHOPPER EXPERIENCE / ETHNOGRAPHIES A DOMICILE ET EN MAGASIN
Actualiser et mettre en perspective votre
vision client
Identifier les opportunités
et vous donner les clés
de votre succès
Enrichir les offres et apporter une vision de la stratégie d’innovation
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