Adapt the new BtoB merchant site, the only sales support


KEYYO, telecom operator for companies, pure digital player, wishes to redesign its e-commerce site.

the Challenge

Understand customer expectations, analyse the navigation paths on the current site, identify the areas


We interviewed telecom buyers from companies of various sizes and sectors, in individual interviews with an observed, annotated and discussed mission.

the results

Improvement of the bounce rate (-13%), increase of the volume of clicks on the slider (+50%), significant increase of the simulator flow, improvement of the bounce rate on the "online quote" (-11%) and on the "fixed telephony" offer (-12%)

Our other projects

Update and put into perspective your 
customer vision

Identifying opportunities 

and give you the keys 

of your success


Enriching offerings and providing a vision of the innovation strategy


Put the mark 

in resonance 

with the times