Take stock of internal communication tools and set up a barometer

Référence 
Generali

GENERALI is strongly committed to an ambitious strategic plan. The challenge for internal communication is to ensure that the systems put in place serve to ensure that this strategy is properly adopted.

the Challenge

Knowing how to interview an internal audience spread across the whole of France, including mobile employees

Methodology

We recommended video mini-groups of employees segmented according to hierarchical level and geography, enabling us to project the communication tools and benefit from the group dynamic. We then launched a quantitative employee survey.

the results

Trade-offs between less efficient tools, reinforcement of key tools, abandonment of unnecessary practices, creation of new tools.

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