Digital content testing

Référence 
LexisNexis

The Challenge

Understand what mix of digital documentation services might be of interest to certain local authority staff and identify insights.

Methodology

An approach in use-test in 3 phases, with video focus groups for feedback, the use of white board to imagine the ideal UX.

Outputs

Understanding the context and needs of these target audiences, and hence the offering required, in terms of content, form and associated UX.

Our other projects

etoile_adwise_big

Update and put into perspective your
customer vision

etoile_adwise_big

Identifying opportunities
and giving you the keys
of your success

etoile_adwise_big

Enhance offerings and provide insight into innovation strategy

etoile_adwise_big

Aligning your brand
with today's 
trends